Tuesday, 23 February 2016

Fashion for kids



A style that is popular in a given time and place is known as a fashion. The term is most often used in talking about clothing. It can, however, be applied to a wide variety of other things—haircuts, household decorations, and automobiles, to name just a few.
The world of fashion is taking a new generation by storm. And this generation is young, small and tender. Kids fashion is becoming big, getting all the attention from designers, companies and well yes the parents. The main advantage of fashion for kids is how large the choice roster is. You can literally dress a kid with an empty barrel and some wooden shoes and he will still probably look good.

Earlier fashion predominantly used to cater to adults needs, but in modern days with the kind of exposure kids get they are equally self-conscious and aware of their looks and aesthetics. The fashion industry now caters to children's designer clothing. Young children can now enjoy a varied and extensive range of fashion clothes, which helps them to set a fashion trend of their own.
Soft, comfortable, easily wearable, breathable are some of the features which should be there in all kids clothes. Kids wear are further classified as per it's functionality into-Casuals, Daywear, Nightwear, Sportswear, Party wear and high fashion wear. These occasional garments are the main sections retailers and designers concentrate on which fetch them maximum profit, focusing on manufacturing luxurious garments for children in various styles and prevailing trends.

There are many reasons why this segment holds tremendous potential. With the rise of incomes, more and more nuclear families in India are opening up their purse strings to splurge on kids' clothes and accessories. Special occasions, from birthday parties to festivals, offer big opportunities for the retailers. 

No comments:

Post a Comment